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Premiumisation in the sweets aisle

Shoppers trading down on volume and up on quality is the defining pattern in sweets. Small, better and more expensive beats large, cheaper and ordinary.

Premiumisation in the sweets aisle

Shoppers trading down on volume and up on quality is the defining pattern in sweets. Small, better and more expensive beats large, cheaper and ordinary.

Specification

Frozen12 months at -18 C
Chilled4 days at 0-4 C
Export carton5 trays
TermsFOB Mersin or Iskenderun · EXW Kahramanmaras
Lead timeten to fourteen days from confirmed order to loaded container
Private labelone pallet per SKU
CertificationHalal — GIMDES
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